Keyword Analysis

Keyword Analysis Services

Keyword ResearchYou have paid a lot of money to have your website designed well, with all the hidden marketing blurbs (relevant titles, description and META tags, etc.). How would your site generate the needed traffic and sales to justify the investment?

Conducting a thorough Keyword Analysis is the first step in a successful online marketing campaign. You may choose several keywords pertinent to your products and market, but remember that each keyword has a specific dollar value ranking.

Keyword Analysis

Here’s a simple example of a keyword search related to the automobile SMOG test:

Keywords
Overture's Keyword Price
Smog
2,560,000
$0.10 to $0.24
smog check
413,000
$0.10 to $0.54
smog test
379,000
$0.10 to $1.00
smogcheck
66,630
$0.10 to $0.11
smog check coupon
7,150
$0.14 to $0.15

The cost difference in the search engine results leading to the sales lead is huge for any mechanic shop. An irrelevant keyword on a Pay-Per-Click advertising campaign would cost an enormous amount of money without a proper Return On Investment. Furthermore, these results mean very little if your marketing team would not able to analyze the results of these tools.

SEO Best PracticeGoogle’s Keyword Planner is a free tool and has a huge database of search activities. Keyword Planner can help you search for keywords and see how a list of keywords might perform. It can also help you choose competitive bids and budgets to use with your campaigns.

The one drawback of this free tool is it will show a vague range for monthly search volumes. More exact data are available with the paid service of running an AdWords campaign.

e-Marketing Team has been helping our clients’ websites achieved the highest ranking on major search engines and online directories using:

Based on your website architecture and your products and services, we will provide you with the best online service available on the market!

Contact and ask about our FREE initial consultation.

Consulting with  will save you time and money!

Ask about our extensive Website Analysis, SES, SEO, and Pay-Per-Click services. Contact us for more information. We would be happy to discuss your project with you.

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